10 Must-Try Ways to Improve Your Restaurant Sales on Swiggy

Do you want to rank your restaurant better on Zomato? Food delivery apps like Zomato are saviours in recent times to improve your online visibility and enhance your restaurant’s orders. Along with it, having a POS system can improve efficiency at your restaurant, streamline operations, and manage time effectively to prepare orders rapidly. You must optimize your restaurant visibility on Zomato to enhance your sales and reach out to more customers. So, making efforts to rank better on Zomato to boost your online orders is a must in the growing competition.

7 Easy Ways to Improve Your Restaurant’s Performance on Zomato

Growing your restaurant on the best food delivery app like Zomato is not a big deal. You just need to take care of a few things, to see quick results. So, here are the seven most efficient ways to optimize Zomato in the best way to improve your restaurant business:

1. Better Restaurant Ratings:

When you maintain high ratings on Zomato for your restaurant, it improves your rankings on the app. Food delivery apps promote businesses with good ratings, thus helping you to boost your sales. You can improve your ratings by improving guest experiences, asking for reviews from your customers, rewarding customers who review your service, and providing the best quality food to your customers. These actions improve your business sales, thus enabling you to reach greater heights in your business.

2. Minimal Kitchen Order Preparation Time:

Your average delivery time is directly affected by your Kitchen Preparation Time (KPT). The lesser the KPT, the more orders you’ll be able to serve. Also, it improves your visibility on the platform, and people choose your restaurant over others. You can reduce your KPT by using an efficient POS system that streamlines your kitchen operations, provides KOTs (Kitchen Order Tickets), and helps you manage time effectively. So, reduce your KPT and see your online orders growing significantly on Zomato.

3. Amazing Discounts and Special Offers:

With regular offers, discounts, and customer loyalty programs you can improve your customer retention in the best way. People love getting discounts on their food, and this action can help you beat your peers and get more orders to your restaurant. Also, Zomato has a special section for restaurants providing offers, that boost your ranking on the app, thus getting more sales. You can offer eye-catching discounts like ‘Happy Hours’ and ‘Meal of the Day’ to stay relevant and attract customers regularly.

4. Mouthwatering Menu Optimization:

Optimizing the menu for your restaurant is most important, as customers judge your restaurant from your menu. So, you must make efforts to plan your pricing, making the menu creative, and visually appealing. On food delivery apps like Zomato, you need to stand out by showcasing your menu in the best way. You can do this by adding attractive food descriptions of the dishes, adding good quality images to improve the aesthetics of your menu and recommending your best-selling dishes to people.

5. Advertising through Paid Options:

Zomato provides various advertising options to restaurants by allowing you to host your banner on ads, promote discounts and offers, and list your restaurant in categories like ‘trending’ or ‘recommended’. It enables you to improve your visibility and reach out to more people. Effective advertising boosts your business, hence doing it in the right manner can be a game-changer. However, you must provide the best food and services to your customers to improve customer retention, thus boosting sales.

6. Rapid Food Delivery Services:

If your delivery is not on point, it affects your restaurant’s brand image and reduces your visibility on Zomato. Hence, you must make efforts towards improving your packaging, and delivery time, along with providing tasty food. You can use an effective POS system to manage time effectively while preparing your orders. A good restaurant management software takes care of your online orders properly and enables you to improve your ranking on Zomato, thus reaching newer customers daily.

7. Negligible Additional Charges:

Adding extra charges during check-out might result in order cancellation, which will directly affect your online sales through Zomato. So, you must reduce the additional charges associated with food packaging and delivery, to avoid order cancellation at the last minute. Also, it enables your customers to choose your services above your peers, thus improving your business’s customer experience. However, you must keep the pricing at par with your peers while reducing the additional charges.

These seven benefits will improve your restaurant’s brand presence on Zomato. If you take all the necessary actions, you will see immense growth in your online sales, make profits, and beat your peers to enhance your visibility. So, provide the best quality and fresh food to your customers, fulfil their requests to improve their experience, and get more orders on your table.

How does Kravy Help You Elevate Your Zomato Orders Smoothly?

Improving your online orders from food delivery apps like Zomato is great, but managing multiple third-party delivery apps at once can get overwhelming. Hence, to prevent this issue, you must use robust restaurant management software that manages your orders through various platforms. It provides you with real-time menu updating features, order management, and seamless delivery tracking. So, integrating the Kravy POS system with your restaurant can do magic for your business. It provides several other features like CRM and loyalty programs, table management, inventory management, and many more. Use Kravy and see the amazing results yourself!

Conclusion

So, by using all the above-mentioned strategies you can improve your restaurant’s brand visibility on Zomato and improve your sales immensely. Also, make sure to optimize your business performance by integrating food delivery apps with a modern POS system. A good restaurant management software is a must-have in today’s times. And, Kravy is the best POS for this purpose. It not only helps you to manage your orders but provides all the necessary features. To learn more about the Kravy POS system, visit their website, and book a demo today!